fairtrade crafts for sustainable developmentFair Trade crafts for Sustainable Development

Fair Trade is a good tool for Sustainable Development. The 10 principles for Fair Trade reflects the ecological-social-economic aspects of Sustainable Development.
Crafts can meet high ecological criteria e.g. materials and production, high social standards e.g. gender equality, high economic standards e.g. value added.
Madagascar has one of the world’s highest percentage of extreme poverty (more than 80%). At the same time, it has a rich and unique flora and fauna to preserve. Madagascar is one of the world’s “biodiversity hotspots”. In this context, Fair Trade crafts stands out as an exceptionally good choice.

SDG2015 2030Global Sustainable Development Goals for 2030
At a UN summit 25-27 September 2015, world leaders decided on 17 Global Sustainable Development Goals (SDG) for 2030. (Image to the left)
These goals replace the 8 Millennium Development Goals decided for the period 2000-2015.

Fair Trade is a good tool for sustainable development. For example, Fair Trade principle number 1 is “Creating opportunities for economically marginalized producers”. It is perfectly in line with SDG number 1 No poverty. Fair Trade principle number 10”Respect for the environment” reflects SDG 12 Responsible consumption and production as well as 13 Climate action and 15 Life on land. Another example is Fair Trade principle number 6, which is reflected by SDG 5 Gender equality. Finally, Fair Trade practice in its daily work and at grass root level SDG 17: Partnership for the goals.


extreme poverty in africa worldbank map 2015Sustainable Development Goal number 1: No poverty
According to the World Bank, it is likely that the percentage of the world population living in extreme poverty will fall to below 10% by the end of 2015. (The World Bank uses an updated international extreme poverty line ref PPP2011, below 1.90 USD/day).
However, there is a concentration of global poverty in Sub-Saharan Africa.

The World Bank map (to the left) shows percentage population living in extreme poverty. The darker the colour, the larger the percentage: white 0-20%, yellow 20-40%, orange 40-60%, red 60-80% and dark red 80-100% of population in extreme poverty. (Grey when no data available.)

Madagascar is a worst case with 81,8% of the population living in extreme poverty (below 1,9 USD/day).


madagascar extreme poverty millions percentage 1998 2010Moreover, the millions of people living in extreme poverty has been increasing 1993-2010. This is shown by the bar graph (to the left), the red dots represent percentage. See the World Bank poverty data website for more information.

It should be noted that no data is given for the years after 2010. Madagascar has been in a severe political-economic crisis starting 2009 and has been hit by several severe cyclones during the last years. The combination has had large impact on the economy as a whole and maybe for the already poorest and most marginalized in the society. The infrastructure, e.g. roads and electricity supply, has deteriorated quite dramatically. The percentage of communes in the country being accessible the year around by road decreased to 40% by the end of 2014. In the World Bank report “Doing Business”, Madagascar ranks 188 (of 188 counted countries) regarding electricity supply 2015.

sifaka biodiversity hotspot madagascarAt the same time, Madagascar has one of the richest and most unique flora and fauna in the world to preserve. Madagascar is, together with the smaller surrounding islands, one of the world’s “biodiversity hotspots”. Here below some figures to describe an ..immeasurable value.

Plants: Vascular plants total at least 13,000 species (possibly as many as 16,000), of which about 90 percent are found nowhere else in the world. 8 of at least 160 plant families found here are endemic, a level unmatched by any other hotspot.
Mammals: About 90 percent of the more than 150 mammal species that live on Madagascar (and the surrounding Indian Ocean islands) are endemic. In addition, new species are being discovered at a rapid rate (22 new mammal species and subspecies on Madagascar the last 15 years).
The most well-known mammals of Madagascar are the lemurs, represented by five families unique to this island. 72 species and subspecies of lemurs makes Madagascar and Indian Ocean Islands a Hotspot world leader in primate endemism.
Birds: More than 300 bird species are regularly found in the hotspot, nearly 60 percent of which are found nowhere else on the planet.
Reptiles: 96 percent of nearly 400 reptile species are found nowhere else on earth.
Amphibians: Two endemic families of amphibians: the Sooglossidae, found in the Seychelles and the Mantellidae, found on Madagascar and Mayotte. 229 of the 230 present spices are endemic.
More about Biodiversity Hotspots on CEPF website.


Madagascar needs Sustainable Development where ecology makes the broad bottom base on which the social and economic is build.
La Maison Afrique FAIR TRADE remains committed with passion since 1995.
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